From legalising pot to giving you free power on Saturdays via plastic carrier bags – three stories in today’s news should make social marketers sit up and take note. Continue reading
Tag Archives: social marketing
The great social marketing dilemma
Social marketing is social marketing is social marketing. Which are three different things. Where are you in the great SM debate? Continue reading
Social marketing’s future in Europe
On Friday, I was fortunate enough to attend the first meeting of the European Social Marketing Association – here’s a brief précis of what you missed… Continue reading