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Tag Archives: advertising strategy

Daily Strategic Bulletin

Advertising Wednesday’s pick of the headlines (Daily Strategic Bulletin for 15 Feb 2012)

Posted on February 15, 2012 by interacter • Leave a comment

Getting it on with the locals, (re)touching models and stupidity in fundraising advertising – all mentioned in today’s Advertising Wednesday Strategic Daily Bulletin! Continue reading »

Daily Strategic Bulletin

6 kickass topics for Advertising Wednesday (Daily Strategic Bulletin for 08 Feb 2012)

Posted on February 8, 2012 by interacter • Leave a comment

In brief: Celebrity endorsement, creative media buying, grannies on the horn and two things to make you warm and fuzzy inside – all inside this week’s Advertising Strategy Strategic Bulletin! Oh and 4-d advertising too… Continue reading »

Is Buble trying to emulate Tiffany’s?
Advertising Strategy / Brand Strategy

Is Buble trying to emulate Tiffany’s?

Posted on November 29, 2011 by interacter • 1 Comment

While waiting for a train to depart, I spotted an ad for the new Michael Buble album. Is he trying to emulate the most perfect luxury goods ad in existence? Continue reading »

Scarily effective? Only if in-store is well used
Advertising Strategy

Scarily effective? Only if in-store is well used

Posted on October 31, 2011 by interacter • 1 Comment

While I agree with the majority of Mark Ritson’s excellent analysis of the latest Phones4U advertising tactics, I’m not convinced that the end result will be “scarily effective”. Continue reading »

Microsoft’s latest offering leaves me praying for the Blue Screen of Death.
Advertising Strategy

Microsoft’s latest offering leaves me praying for the Blue Screen of Death.

Posted on October 19, 2011 by interacter • 1 Comment

Microsoft are at it again. If the ‘Personal PC Store’ was a step lower than the ‘Windows 7 was my idea’ work, the software giant’s latest campaign is even worse. I know. How can such a thing be possible? Continue reading »

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